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Chase Roberts
Chase Roberts

328 Followers

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Mar 2

Edge Infrastructure & The Rebel Cloud

The term “edge” in software infrastructure has become bloated. Does edge computing describe IoT? Or is it Lambda Functions? What about serverless? Perhaps web3 enthusiasts have also smuggled this term into their vocabulary. …

Infrastructure

8 min read

Edge Infrastructure & The Rebel Cloud
Edge Infrastructure & The Rebel Cloud
Infrastructure

8 min read


Jan 18

Vertex US invests in CloseFactor to put account research on autopilot for go-to-market teams

You’ve just received your account list, and it is time to start hunting. Well, it’s almost time to start hunting. First, you must prioritize which customers are buying what you’re selling. The arbitrary account scores invented by the data science team don’t reveal much. …

Sales

2 min read

Vertex US invests in CloseFactor to put account research on autopilot for go-to-market teams
Vertex US invests in CloseFactor to put account research on autopilot for go-to-market teams
Sales

2 min read


Sep 26, 2022

WebAssembly: The Future Looks Bright

I recently co-hosted a webinar with Martin Casado of a16z and the founders of three software companies driving the adoption of server-side WebAssembly (Wasm): Matt Butcher of Fermyon, Connor Hicks of Suborbital, and Liam Randall of Cosmonic. The ideas that follow are products of our discussion and belong to them…

Webassembly

6 min read

WebAssembly: The Future Looks Bright
WebAssembly: The Future Looks Bright
Webassembly

6 min read


Aug 16, 2022

Vertex US co-leads Vividly’s $18M Series A to help CPG brands increase demand more effectively

Imagine a world where advertisers invested trillions of dollars in online advertising, yet they couldn’t easily measure the performance of those dollars. Companies like Google and Facebook wouldn’t have grown into the juggernauts they are today. Why do advertisers flock to Google, Facebook, and increasingly Amazon? …

Venture Capital

2 min read

Vertex US co-leads Vividly’s $18M Series A to help CPG brands increase demand more effectively
Vertex US co-leads Vividly’s $18M Series A to help CPG brands increase demand more effectively
Venture Capital

2 min read


Aug 4, 2022

How to manage customers after the sale: common founder questions about post-sales tactics

In sales, closing a deal is a celebratory moment with gong-ringing galore. To a salesperson, this is a pinnacle moment of the customer relationship. From an organizational point of view, a newly minted customer means the work is just getting started. …

Sales

7 min read

How to manage customers after the sale: common founder questions about post-sales tactics
How to manage customers after the sale: common founder questions about post-sales tactics
Sales

7 min read


Feb 15, 2022

Our Investment in KSOC: An Essential Tool for Kubernetes Security #KIEM #KDR

Kubernetes is complicated so applications can be less so. Kubernetes (a.k.a. K8s) takes care of distributed systems and scaling configurations so that applications builders can focus on the applications they’re building instead of the systems on which they run. Borrowing an analogy from Kubernetes: The Documentary (yes, you should watch…

Kubernetes

3 min read

Our Investment in KSOC: An Essential Tool for Kubernetes Security #KIEM #KDR
Our Investment in KSOC: An Essential Tool for Kubernetes Security #KIEM #KDR
Kubernetes

3 min read


Jan 19, 2022

Reflections on early-stage investing as a new(ish) venture capitalist

Since entering the world of unicorns and entrepreneurship 2.5 years ago, I’ve met with more than 700 companies, led a handful of investments (some | of which | are public), and attempted to invest in many more (spoiler alert: VCs compete). Venture capital is one of those fields where feedback…

Venture Capital

6 min read

Reflections on early-stage investing as a new(ish) venture capitalist
Reflections on early-stage investing as a new(ish) venture capitalist
Venture Capital

6 min read


Dec 6, 2021

The Future of PeopleTech

Look closely. This line doesn’t represent the price of Bitcoin since yesterday morning, but rather the portion of employees who quit their job each month (Data: FRED; Chart: Axios Visuals). The New York Times reported that nearly 4.3 million workers quit their jobs in August 2021 — up from 4…

Startup

8 min read

The Future of PeopleTech
The Future of PeopleTech
Startup

8 min read


Sep 29, 2021

The Sales Messaging Hierarchy

Just because you’re selling, it doesn’t mean they’re buying. One way to ensure you never get the order is failing to address all of the relevant stakeholders — executives, economic buyers, technical buyers, primary user personas (PUPs), etc. — with the right message at the right time. …

Sales

6 min read

The Sales Messaging Hierarchy
The Sales Messaging Hierarchy
Sales

6 min read


Sep 23, 2021

Ecosystem Management is the New Black: Announcing Pronto’s $4M Seed

The days of “one-stop shops” are behind us as companies build, buy, and partner to bring more integrated solutions to the market. Sure, companies like Microsoft build their own “walled gardens,” but the reality is that teams partner with hundreds if not thousands of companies to enable their products to…

Venture Capital

3 min read

Ecosystem Management is the New Black: Announcing Pronto’s $4M Seed
Ecosystem Management is the New Black: Announcing Pronto’s $4M Seed
Venture Capital

3 min read

Chase Roberts

Chase Roberts

328 Followers

Investor at Vertex Ventures.

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